Mar
19
Have you ever come across a great blog and subscribed to the feed but later discovered the blogger didn’t update often enough, so you unsubscribed to their feed? Nodding your head, aren’t you? Well, stop nodding and ask yourself, “Do I update often enough?” If not, only you can change that. All you have to do is become a dedicated blogger.
When I first started my Life of a Writer blog, I wasn’t as dedicated as I am now. I think I updated my blog about once a month then, and I was always wondering why my traffic wasn’t increasing? I thought it had something to do with the fact that I only wrote a new post once a month, so I decided to dedicate myself to my blog by updating it at least once a week. As soon as I began updating Life of a Writer once a week, my traffic began to grow again. Then I started updating twice a week, and my numbers grew again. It was at that moment when I realized blog readers want to read blogs written by dedicated bloggers. Read on to find out how you can become a dedicated blogger and increase your traffic, too.
1. Schedule posts
First, study your blog’s stats. Check to see which days of the week you get the most traffic. Once you’ve discovered this information, determine how often you want to blog, and then schedule your upcoming blog posts for those days of the week. It’s best to dedicate yourself to blogging at least twice a week, but many of the pros — like Darren Rowse over at Problogger — update at least twice each day.
2. Outsource by hiring writers
Don’t have the time to dedicate yourself to your blog as often as you’d like? Do you fear too much blogging will cause you to suffer a “burnout?” The solution: hire writers to ghostwrite blog posts for you. If you’re willing to fork out at least $20 per blog post to a couple of writers each month, then it might just pay off for you in the end. Furthermore, paying writers $20 per blog post ensures that you’ll receive quality content for your blog.
3. Accept guest posts
If you can’t afford to hire writers at this time, advertise for guest posts. You’d be surprised how many bloggers enjoy writing guest posts on blogs relevant to theirs. By creating a guest post for your blog, they’ll receive a short bio with a link to their blog at the end of the post, and this gives them a backlink as well as some free promotion. In the end, it helps both you and the guest blogger.
There you have it, three ways to become a dedicated blogger. Apply the above advice to your blog and watch your traffic grow. Happy blogging!
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If you are at the stage in your blog where you are struggling just to stick to a schedule then I would seriously advise *against* outsourcing and bringing on guest posters unless your blog is designed to be a multi-person blog.
The reason I say this is at the beginning when you are start getting started you need to woo your readers – they want to get to know you, learn what your style is and figure out if they like you. They can’t do any of that stuff if you are mixing up your posts with other people’s posts. Later on down the line when you’ve got an established and loyal audience you can mix it up a bit but not at the start.