commission junction and ebay

Since the new eBay CEO John Donahoe has been in charge, a lot of changes have been made. His most recent change is that the eBay affiliate program will be moved from Commission Junction to an in-house solution. The eBay Partner Network is the new home for the service and all eBay and Half.com affiliates have until the 1st of May, 2008 to convert to the new network.

The eBay Affiliate Program claims more than 100,000 members globally. Thus, I’m not really sure why they used Commission Junction in the first place. CJ is great for small to medium advertisers , but eBay really doesn’t have this problem. However, on the other side of the coin this is a big loss for CJ, who will be losing one of their biggest advertisers.

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3 Comments

Comment by videos
2008-03-19 03:51:36
MyAvatars 0.2

Steven, you wrote: “Thus, I’m not really sure why they used Commission Junction in the first place.”

I somewhere read, that ebay the management concerns creating, progress and financing CJ program. The beginning of comission junction work began with sales ebay offers.

 
Comment by videos
2008-03-19 03:52:58
MyAvatars 0.2

P.S. cool logo for this article =) broken heart =)

 
Comment by pilseight
2008-03-22 08:30:50
MyAvatars 0.2

lol another “new” affiliate program :) Btw, someone told me google will have their affiliate program in near future as well, have anyone heard that? :???:

 

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