Jan
17
In order to rank well in the search engines, your business blog should be search engine friendly. To begin, the title as well as the content of your blog post must contain keyword phrases that are relevant to your business blog. However, before you choose your keyword phrases, research each keyword phrase and pick the ones that are most popular and have the least amount of competition. Some tools to help you select the best keyword phrases for your business blog are Wordtracker, Google’s Adwords Keyword Tool and/or the Digital Point Keyword Research tool.
After you’ve chosen keyword phrases relevant to your business blog, place the most important keyword phrase in the title of your post. Next, place all the keyword phrases you chose throughout the content of your blog post. Once you’ve completed these two steps, check the keyword density with a free keyword density tool such as the Keyword Density Analysis Tool. A good keyword density to aim for is anywhere from 3% to 5%, anything over 5% may be considered spam. If you discover that your content needs more keyword phrases to reach at least 3%, then the above-mentioned keyword tool will allow you to rewrite the content for your business blog while viewing the keyword density for the keyword phrases you entered. As you write the content for your business blog, you want it to be interesting enough to keep your visitors reading, so try to let your keyword phrases fall into the content naturally.
In addition to including your most important keyword phrase in your title and sprinkling your chosen keyword phrases throughout the content of each blog post, I also recommend installing a SEO plugin.
For more tips on how to make your business blog search engine friendly, read JohnTP’s “8 Simple SEO Tips for Bloggers.” Finally, join me next Wednesday as I reveal how you can make more money with your business blog.
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Definitely one informative article!
I have book marked it for reference.
Thanks!
You’ve done a great job of covering on-page optimization. However, as a blogger, it is important that you don’t let SEO become more important than content. Sure, keyword density should not be neglected but you should always make sure that the quality of your content isn’t affected as a result of trying to obtain a certain keyword density.
Alan Johnson
Nikki, I’m glad you enjoyed it.
After I posted this one, I later thought I could have covered the topic better, but since it was already live, I left it alone instead of rewriting it. I suppose that happens at times.
Alan, you’re correct when you say “it is important that you don’t let SEO become more important than content.” Yes, quality is defiantly important in blogging. Thanks for adding this information, Alan.
For your keyword research try using KeywordSpy – a keyword research competitive intelligence tool and powerful affiliate search engine that will help you know what keywords your competitors are using and how it generates money for them, you can use those keywords to drive traffic to your site and give your business the exposure it needs. It offers Free trials.
Its ClickBank Affiliates Search Engine is the best where you can see the actual market landscape at ClickBank.